S&S News: GTA 5 first day sales hit $800 million

GTA 5 has already made $800 million in one day, according to Take-Two’s internal estimates.
The estimated sell-through figure includes sales across both platforms in Europe and North America and does not include Japan and Brazil, where the game is not on sale yet.

“All of us at Take-Two are thrilled with the initial response to Grand Theft Auto V,” said Take-Two CEO Strauss Zelnick in the press release. “Once again, the team at Rockstar Games have outdone themselves, setting the entertainment industry’s new standard for creativity, innovation and excellence.

“Beginning at midnight on Monday, consumers around the world gathered in anticipation to be among the first to experience the evolution of this remarkable series. In North America alone, more than 8,300 stores opened their doors at midnight to welcome fans whose loyalty and enthusiasm were rewarded with what The New York Times called ‘the most immersive spectacle in interactive entertainment’.

“We are incredibly proud of Rockstar Games’ creative achievement and could not be more pleased with the success of this launch. Fiscal year 2014 is off to a great start.”